I prefer events-based accreditation and not daily coverage at the Malacanang Palace. It is more important that the government listen to citizens and open avenues to engage and get feedback. If the government accepts my request to be accredited in some events that is meaningful to my advocacy, then it is all good.
Once upon a time, in a historic and unprecedented move, Blog Watch requested for and got accredited by the Inauguration Accreditation Committee overseeing all the logistics for the June 30 inauguration of then President-Elect Benigno Simeon Aquino and VP-elect Jejomar Binay. Before the June 30 presidential inauguration, all past Philippine inaugurations were covered solely by traditional media. What now appeared to be a blogging first, if not globally, at least within the Philippine blogosphere, was that Blog Watch’s accreditation marked the first time that a blogger group was actually allowed, officially, to cover a presidential inauguration from start to finish.
I asked Presidential spokesperson Lacierda during the first press conference of the PNoy administration if they were open to bloggers. Lacierda said he supported the plan to give bloggers accreditation. After subsequent followups with Presidential spokesperson Abi Valte, I was told that the Malacanang Press Corps objected to the idea .
Blogger accreditation in 2010
Before the inauguration, the Commission on Elections (Comelec) officially accredited Blog Watch bloggers, allowing unrestricted access to areas of election activity — from precincts to canvassing areas to both Houses of Congress. It was the very first acknowledgement that a blogger group had gained enough credibility to be acknowledged as a legitimate new media outfit by no less than Comelec.
As Jane Uymatiao described it ,” Blog Watch joined the ranks of mainstream media who were present at a media briefing by the Inaugural Committee. We were the only blogger group present at that meeting and personally, it was a very humbling experience for me as I realized the big responsibility placed on our shoulders by that accreditation.”
I thought the, “media accreditation of bloggers, first by the Comelec, followed by the Media Accreditation Team of the Inaugural Committee is an affirmation of our work at Blog Watch. Accreditation will make us move forward in seeking recognition of bloggers as a credible source of underplayed stories and playing a role as citizens’ watchdog. ”
Even if the blogger accreditation did not materialize, it wasn’t a big deal. First of all, Blog Watch objective does not cover the news. Secondly, I did not find the need to cover everything about the President. It was more important that the government listen to citizens and open avenues to engage and get feedback. If they accepted our request to be accredited , then it is all good.
We got invites to attend some Palace events until 2013 and even got to meet Presidential Communications Secretary Herminio Coloma in August 2014 . There was a short meeting with Communications Secretary Manolo Quezon to discuss social media during disasters. All of these encounters were brief without follow-ups. In fairness to the Communications office, the @PCDSPO (Presidential Communications Development and Strategic Planning Office) on twitter occasionally replied to our queries and even coordinated with some of us during disasters.
The White House Press Pool accredited one of our bloggers , Cocoy Dayao when he was sent by the US Embassy of the Philippines to cover the 2013 elections.
So yes, bloggers have been accredited in the past but the media accreditation has not not been institutionalized.
Blogger accreditation under the Duterte administration?
On June 12, 2016, I received a message from incoming Presidential Communication Operations Office (PCOO) Secretary Martin Andanar, that he is “looking at opening the malacanang press office to credible bloggers” and if I could bring a few bloggers to exploratory talks. I was pleasantly surprised that Sec Martin reached out to bloggers. In the past administration, I was the one who had to send letters, and follow-ups .
I told Sec. Martin that we tried accreditation in the past administration but the MPC objected. He had ideas on blogger engagement like ” doing a facebook LIVE and twitter weekly fireside chat”. It was during our second meeting that I found out that the idea of bloggers accreditation still had to be studied closely. Like I said earlier, it did not really matter since here was Secretary Martin offering monthly chats with bloggers. I could give feedback when I found objections in the way the war on drugs or social media communications was handled. Every meeting, Sec Martin would inform us the plans and programs of the PCOO while bloggers gave feedback on the Duterte administration. We also suggested a meeting with the Cabinet secretaries and a town hall meeting with the President every six months.
The blogger accreditation was raised in Rappler’s “Inside Martin Andanar’s man cave“. It is true that Secretary Martin Andanar wanted bloggers to get accreditation but the article only cited Thinking Pinoy and pro-Duterte bloggers. In another Rappler article, Secretary Andanar was asked what the basis will be for choosing bloggers for accreditation:
“If you’re a blogger for the opposition or if you’re a plain blogger, neutral, or a blogger for Duterte, if you’re a blogger for kalaban (the enemy) then you’re free, we’ll look at your application. But you’re right on the criteria. We should really come up with a general criteria for social media bloggers we think are karapat-dapat na magcover (fit to cover).
Possible criteria for blogger accreditation
I prefer events-based accreditation and not daily coverage at the Malacanang Palace. Based on my experience in accreditation, perhaps the PCOO can take a look at my unsolicited thoughts on the minimum requirements:
Must have a blog site that writes on politics, social issues or advocacy
Must have an About page that offers description of the blog
The blog must be at least one year old with archives of at least 52 articles.
A contact page where the editor or bloggers are identified and where readers can contact the blogger
Submission of duplicate copy of an ID during the application
political affiliation, (see my disclosure below this article)
statement of ownership,
sources of funding ,
detailing the methodology of the blogger’s fact-checking work,
process through which readers can submit claims to fact-check,
open & honest corrections policy.
The disclosure is important as it makes the readers understand where the blogger is coming from. I cannot speak for all bloggers because each blog has its own niche and community. Whether I get accreditation or not, I value the freedom to express my opinions either directly to the government official or through social networks . I know I am responsible because I have not abused this freedom in my 11 year blogging history. Jane says it so well in her facebook page “Because if accreditation comes with certain conditions that erode the freedom to responsibly speak one’s mind or assert one’s principles, of what use is it?”
Identify and link to sources whenever feasible. The public is entitled to as much information as possible on sources’ reliability.
Make certain that Weblog entries, quotations, headlines, photos and all other content do not misrepresent. They should not oversimplify or highlight incidents out of context.
Never distort the content of photos without disclosing what has been changed. Image enhancement is only acceptable for for technical clarity. Label montages and photo illustrations.
Never publish information they know is inaccurate — and if publishing questionable information, make it clear it’s in doubt.
Distinguish between advocacy, commentary and factual information. Even advocacy writing and commentary should not misrepresent fact or context.
Distinguish factual information and commentary from advertising and shun hybrids that blur the lines between the two.
Ethical bloggers treat sources and subjects as human beings deserving of respect.
Show compassion for those who may be affected adversely by Weblog content. Use special sensitivity when dealing with children and inexperienced sources or subjects.
Be sensitive when seeking or using interviews or photographs of those affected by tragedy or grief.
Recognize that gathering and reporting information may cause harm or discomfort. Pursuit of information is not a license for arrogance.
Recognize that private people have a greater right to control information about themselves than do public officials and others who seek power, influence or attention. Only an overriding public need can justify intrusion into anyone’s privacy.
Show good taste. Avoid pandering to lurid curiosity.
Be cautious about identifying juvenile suspects, victims of sex crimes and criminal suspects before the formal filing of charges.
Admit mistakes and correct them promptly.
Explain each Weblog’s mission and invite dialogue with the public over its content and the bloggers’ conduct.
Disclose conflicts of interest, affiliations, activities and personal agendas.
Deny favored treatment to advertisers and special interests and resist their pressure to influence content. When exceptions are made, disclose them fully to readers.
Be wary of sources offering information for favors. When accepting such information, disclose the favors.
Expose unethical practices of other bloggers.
Abide by the same high standards to which they hold others.
Noemi Lardizabal-Dado is a Content Strategist with over 16 years experience in blogging, content management, citizen advocacy and media literacy and over 26 years in web development. Otherwise known as @MomBlogger on social media, she believes in making a difference in the lives of her children by advocating social change for social good.
She is a co-founder and a member of the editorial board of Blog Watch . She is a resource speaker on media literacy, social media , blogging, digital citizenship, good governance, transparency, parenting, women’s rights and wellness, and cyber safety.
Her personal blogs such as aboutmyrecovery.com (parenting) , pinoyfoodblog.com (recipes), techiegadgets.com (gadgets) and benguetarabica.coffee keep her busy outside of Blog Watch.
I am an advocate. I am NOT neutral. I will NOT give social media mileage to members of political clans, epal, a previous candidate for the same position and those I believe are a waste of taxpayers' money.
I do not support or belong to any political party. I was part of accredited media covering the Office of the Vice President and Leni Robredo as she ran as a presidential aspirant in the 2022 National and local elections.
On August 5, 2021, YouTube announced that I was selected as one of 50 Program participants of its Creator Program for Independent Journalists
She was a Senior Consultant for ALL media engagements for the PCOO-led Committee on Media Affairs & Strategic Communications (CMASC) under the ASEAN 2017 National Organizing Council from January 4 -July 5, 2017. Having been an ASEAN advocate since 2011, she has written extensively about the benefits of the ASEAN community and as a region of opportunities on Blog Watch and aboutmyrecovery.com.
Organization affiliation includes Consortium on Democracy and Disinformation
Updated June 6, 2022