Top senatorial candidates based on social media

It is interesting to see how our senatorial candidates fare in social media discussion. Here are two studies that show how some candidates fared out in social media.

Acee Vitangcol of ABS CBN presents their social media tracker. He explains: “Need a survey that is raw, organic, unfiltered, and transparent? Check out our social media tracker, in partnership with IBM. 🙂 With this litte tool right here, we aim to provide another layer of information to existing national surveys (Pulse Asia and SWS) in the hopes that it could provide insight into how the online world might (or might not) mirror that of what’s happening offline.”

View results here at ABS CBN Halalan 2013 and also here

social media tracker of halalan
Click to enlarge.
And here Senator Loren Legarda, Antonio “Sonny” Trillanes IV, Bam Aquino, Nancy Binay, Risa Hontiveros, Bro. Eddie C. Villanueva, Cynthia Villar, Grace Poe, JV Ejercito and Francis Chiz Escudero.

On the other hand, Astrolabe International, a Risk, Issues and Crisis Mitigation Think -Tank have their own Top 12 “according to the Internet” who should win. It also shows the risks and issues that might jeopardize their chances and how they could strategically mitigate those risks.

If netizens are to be believed, ” Bro. Eddie Villanueva, Grace Poe, Bam Aquino, Chiz Escudero, Risa Hontiveros and Sonny Angara should win in the senatorial race in the May 13 elections.”

According to data culled by C18 Research and analyzed by Astrolabe, these candidates were perceived positively by Filipinos of voting age both here and abroad as evidenced by postings on social networking sites.

Positive mention

The responses that were not hidden behind firewalls or data protection were tracked from Feb. 7, before the start of the campaign period for senators and party-list candidates on Feb. 12, until April 30. The research noted 183,000 mentions or conversations on the elections. From Feb. 7 to April 1, a total of 9,326 mentions that reflected positive mentions of the candidates were coded and became the basis for the Top 12 listing.

Astrolabe data also showed that these candidates likewise generated the most negative comments, but to a lesser degree.

Senatorial candidates Nancy Binay and Jack Enrile, however, appeared on the list of candidates with the most negative mentions on social media.

top12 senators

Here is the large version at the Astrolabe International.

As you can see, Koko Pimentel is not listed in the ABS CBN. Instead Jack Enrile is shown. The Astrolabe infographic shows that Koko Pimentel “should win”.


Here are the top 12 negative mentions.


Please note that those on the negative list also appeared on the positive list. The reason for this is that the popular candidates tend to have both a lot of supporters and dissenters. Highlighting in bold those who appear on both lists.

1. Villar, Cynthia 52.34%
2. Poe, Grace 34.29%
3. Binay, Nancy 4.37%
4. Hontiveros, Risa 2.75%
5. Aquino, Bam 1.79%
6. Enrile, Jack 0.68%
7. Pimentel, Aquilino 0.68%
8. Gordon, Richard 0.65%
9. Villanueva, Eddie 0.64%
10. Escudero, Francis 0.62%
11. Casino, Teodoro 0.61%
12. Ejercito, JV 0.57%

Screencap from Halalan 2013.

Noemi Lardizabal-Dado is a Content Strategist with over 13 years experience in blogging, content management, citizen advocacy and media literacy and over 23 years in web development. Otherwise known as @MomBlogger on social media, she believes in making a difference in the lives of her children by advocating social change for social good.

She is a co-founder and a member of the editorial board of Blog Watch . She is a resource speaker on media literacy, social media , blogging, digital citizenship, good governance, transparency, parenting, women’s rights and wellness, and cyber safety.

Her personal blogs such as (parenting) , (recipes), (gadgets) and (lifestyle), keep her busy outside of Blog Watch.


I am an advocate. I am NOT neutral. I will NOT give social media mileage to members of political clans, epal, a previous candidate for the same position and those I believe are a waste of taxpayers’ money.

I do not support or belong to any political party.

She was a Senior Consultant for ALL media engagements for the PCOO-led Committee on Media Affairs & Strategic Communications (CMASC) under the ASEAN 2017 National Organizing Council from January 4 -July 5, 2017. Having been an ASEAN advocate since 2011, she has written extensively about the benefits of the ASEAN community and as a region of opportunities on Blog Watch and

Organization affiliation includes Consortium on Democracy and Disinformation

Updated Juky 15, 2019

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